Your strategy
Decide who your publication serves, what you sell besides a subscription and which income streams to add first.
1:1 Substack coaching with Carrie Loranger
A Substack coach
for your next offer.
I’m Carrie Loranger, a Substack coach and the writer behind 9-To-Thrive, a Substack Bestseller with 12,600+ subscribers. My 1:1 Substack coaching is eight weeks of private work on your strategy, your offer, a repeatable sales process and a 90-day plan for what to launch next. It’s for writers who already publish on Substack and want it to earn, whether you have a few dozen subscribers or thousands.
I take only three coaching clients at a time.
By Carrie Loranger · Last updated
12,600+ subscribers · Substack Bestseller · Top 50 Substack Business publication · 8 income streams · 18 years in corporate marketing
8 weeksPrivate 1:1 coaching
8 × 60 minRecorded calls
3 clientsAt a time
25% offFor 9-To-Thrive VIP members
What 1:1 Substack coaching covers
Eight weeks.
Built around your offer.
We meet every week for eight recorded 60-minute calls. We make decisions for your specific business, build together and keep the work moving between calls.
As your Substack growth coach, I work on growth and sales together: more of the right readers, and a clear offer for them to buy.
Your offer, built and launched
Shape an offer around your expertise, build it and take it to your readers.
A repeatable sales process
Connect your posts to your offer, so the next sale doesn’t start from scratch.
Your 90-day plan
Finish with a plan for what to launch next and the order to do it in.
AI systems, if you want them
AI is optional. If you want it, we build custom tools around your own work, voice, offers and sales process. If you don’t, we won’t.
Who 1:1 coaching is for
Built for writers
ready to sell.
A good fit
Coaching is for you if:
- You already publish on Substack and want it to earn.
- You have a few dozen subscribers or thousands. We start from where your Substack is today.
- You want to build and launch an offer with someone beside you every week.
- You can give one hour a week to our call and a few hours between calls.
A better fit elsewhere
Coaching isn’t for you if:
- You want the setup built first. The Setup Sprint fits better.
- You want a second opinion on what you already have. The Substack Audit fits better.
- You need one decision made. A Clarity Call fits better.
- You’d rather learn at your own pace. The Academy fits better.
- You want a promise of subscribers or income. Coaching can’t guarantee results.
How to hire me as your Substack coach
Three steps
to get started.
Apply
Fill out the short coaching application so I can see where your Substack is today.
Take a free discovery call
After you apply, you get a link to book your free discovery call. If coaching fits, I walk you through the investment and payment options.
Start building
We begin our eight weeks of calls and build your offer, sales process and 90-day plan together.
Which kind of help fits
Compare every way
to work with me.
Each option solves a different problem. Compare length and what each one is best for, then see pricing on each offer’s own page.
| Option | Pricing | Length | Best for |
|---|---|---|---|
| 1:1 Substack Coaching | Shared on your free discovery call. VIP members get 25% off. | 8 weeks, with eight recorded 60-minute calls | Building and launching an offer, a repeatable sales process and a 90-day plan, with weekly support. |
| Substack Setup Sprint | See the Setup Sprint page | Four private 60-minute sessions, usually over 2–3 weeks | Building your pages, settings, publishing system and welcome email with me on a shared screen. |
| Personal Substack Audit | See the Audit page | A 15–20 minute recorded video review, delivered within five business days | A second opinion on the publication you run now, with a prioritized 90-day plan. |
| Clarity Call | See the Clarity Call page | One 60-minute session | One decision: what to sell, a conversion problem or your next launch. |
| The Academy | Included with every paid 9-To-Thrive membership on Substack | Self-paced | Learning my setup, growth and sales systems at your own pace. |
All sales are final. No refunds. Results aren’t typical and aren’t guaranteed; yours depend on your effort, niche, audience and market. Refund policy · Earnings disclaimer
In their words
What clients
say.
“Her advice and support definitely helped me to achieve the bestseller status on Substack.”
“I loved that I was able to get her direct 1:1 attention and that she tailored every session to my unique situation and needs.”
“She did a great job walking me through how to build what I was envisioning. I would highly recommend Carrie.”
Testimonials reflect individual experiences and aren’t a guarantee you’ll get the same results. Earnings disclaimer
Why work with me
I built it first.
Then I teach it.
I started 9-To-Thrive in December 2024 with zero subscribers. Today it has 12,600+ subscribers, it’s a Substack Bestseller and a Top 50 Substack Business publication, and it anchors a business with 8 income streams that I run solo.
Before Substack, I spent 18 years in corporate marketing. I test these methods in my own business before I teach them.
If you’re a woman over 40 turning a career’s worth of expertise into a business of your own, I know that path well. I started in my 50s.
These are my results, not typical ones. Most people earn less, and some earn nothing. Earnings disclaimer
More about meHow much does a Substack coach cost?
Substack coaching is usually sold as a single session, a package of sessions over several weeks, or a group program. I share the price of my 1:1 coaching on your free discovery call after you apply, along with payment options. VIP members of 9-To-Thrive get 25% off. If you need one decision made, see the Clarity Call page.
Do I need a big audience to start coaching?
No. Some clients come in with a few dozen subscribers and some with thousands. We start from where your Substack is today.
How is 1:1 coaching different from The Academy?
The Academy is self-serve. You get the lessons, tools and framework, then put them in place at your own pace. In coaching, we meet every week, make decisions for your specific business and build together. Explore The Academy if a self-paced path suits you better.
How much time will coaching take each week?
Plan on one hour for our call and a few hours between calls to put the plan in place. The more you build between calls, the more we get done on them.
Do I have to use AI?
No. Building AI systems is completely optional. If you want them, we create custom tools around your own work, voice, offers and sales process. If you don’t, we won’t.
What if we’re not a fit?
That’s what the discovery call is for. If coaching isn’t the right step for you yet, I’ll tell you and point you to what will help instead, such as a Substack Audit or the Setup Sprint.
What does a Substack coach do?
A Substack coach helps you make the big decisions for your newsletter: who it’s for, what goes free and what goes paid, what to charge and what to sell besides a subscription. You do the work, and the coach shortens the guessing. I wrote more about what a Substack coach does and when to hire one.
Three clients at a time
Build your next offer
with me beside you.
Apply for 1:1 coaching, then book your free discovery call. If coaching isn’t the right step yet, start with a personal Audit or a Setup Sprint.